Since the inception of the Nissan 370Z sports car, Nissan has been able to revitalize its sports car image. Not only did the company reintroduce one of the world’s most popular sports cars to the masses, but the automaker went even further by following up with the revamped GT-R, which until recently had only been sold in Japan.
As an even greater indication that Nissan intends to remain an aggressive player in the sports car segment according to Seattle WA Nissan is the fact that Nissan has just unveiled its own shop within the famed Nurburgring race circuit in Germany. Inside, any Nissan enthusiasts can find NISMO motorsports merchandise and much more. The 5,381 square foot space has officially been named the Nissan Sportscars Shop.
The new shop not only features merchandise, but it also features a range of vehicles on display. This includes the all-new limited edition Nurburgring Edition 370Z as well as a GT-R SpecV. In addition to a wide range of merchandise, one used car dealer in Tacoma says that visitors can also purchase NISMO products that have been imported directly from Japan.
Nissan is hoping to make the Nissan Sportscars Shop an important component of marketing and sales initiatives. Tacoma auto loans specialists believes that the shop is also a sign that Nissan will continue to reinvest in its sports car and motorsports heritage. In the late 1990s, Nissan had discontinued the Z car and pulled back on motorsports initiatives. Thanks to the popularity of the 370Z and the GT-R, performance products will likely continue to be a prominent fixture at Nissan for quite some time.
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Stay tuned for more Nissan motorsports news.
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